林孟蓁

发布者：bat365在线唯一官网登录发布时间：2023-05-19浏览次数：92


姓名：林孟蓁

所在部门：bat365在线唯一官网登录市场营销系

行政职务：教师


学历：

本科专业，毕业高校，修学年份

中国台湾致远管理学院企业管理系，管理学学士，2003年8月-2007年6月

硕士专业，毕业高校，修学年份

中国台湾万能科技大学经营管理研究所，管理学硕士，2007年8月-2009年6月

博士专业，毕业高校，修学年份

中国台湾元智大学管理学院博士班营销管理，管理学博士，2009年8月-2016年6月


教学经历：

bat365在线唯一官网登录市场营销系副教授

中国台湾明新科技大學企業管理系讲师

中国台湾台北海洋技術學院通識教育中心讲师


三学年以来主要授课课程：

  1. ZX2209消费者行为学

  2. ZB2236消费者行为与营销策略

  3. ZX2258营销研究方法


三学年以来主要授课班级及人数（不含专科专业）：

  1. 人力专业本科2021级，54人

  2. 新媒体广告专业本科2020级，38人

  3. 人力专业本科2020级，65人

  4. 工商专业本科2020级，37人

  5. 新媒体广告专业本科2019级，50人

  6. 营销专业本科2019级，52人

  7. 新媒体广告专业本科2018级，48人


上学年担任论文指导老师指导的学生人数：

本科学生：3  人


纵向课题：

2019-2022，林孟蓁，新零售模式对消费者行为和消费决策模式的影响机理研究，2019年校级青年基金项目。2万人民币。

2017-2018, 黄志璇、林孟蓁，台湾中小企业发展研究，(HX1740)。2万人民币。


发表论文：

  1. 施胜烽、林孟蓁* ,（2023）,肿瘤临终患者照护需求的悲伤转换与分析, 医学与哲学杂志, 北大核心。

  2. WU, C. F., Huang, S. C, Wu, T. P., Chang, T.; Lin, M. C.* (2023). The dynamic relationship between military expenditure, environmental degradation, and economic growth in G7 countries: a wavelet analysis approach, Energy & Environment, accepted (SSCI)

  3. LIN, M. C., & WU, C. F.* (2022). Transportation, environmental degradation and health dynamics in the United States and China: evidence from bootstrap ARDL with a Fourier function. Frontiers in Public Health, 1894. (SSCI Q1)

  4. WU, C. F., Chang, T., Wu, T. P., Leng, K. J., LIN, M. C.*, & Huang, S. C. (2022). Impact of globalization on the environment in major CO2-emitting countries: Evidence using bootstrap ARDL with a Fourier function. Frontiers in Public Health, 3033. (SSCI Q1)

  5. Wu, C. F., Wu, H. H., Wu, C. S., Huang, K. K., & Lin, M. C.* (2022, January). An Investigation on Patient Incident Reports: Association Rule Mining Approach. In 2022 2nd International Conference on Information Technology and Education (ICIT&E) (pp. 01-07). IEEE. (EI)

  6. Cheng-Feng Wu, Tsangyao Chang, Chien-Ming Wang , Tsung-Pao Wu, Meng-Chen Lin* and Shian-Chang Huang. (2021). Measuring the Impact of Health on Economic Growth Using Pooling Data in Regions of Asia: Evidence From a Quantile-On-Quantile Analysis. Frontiers in Public Health, 9. (SSCI Q1)

  7. Huang, S. C., Wu, C. F., Chiou, C. C., & Lin, M. C. (2021). Intelligent FinTech Data Mining by Advanced Deep Learning Approaches, Computational Economics., 17 April 2021. (SSCI Q3)

  8. Sheng-Feng Shih, Meng-Chen Lin, and Li-Fen Lin. (2021). Coastal City Environmental Protection and Governance: Reviewing Residents' Recycling of Renewable Resources for Waste Management in China. AEECS 2021. (EI)

  9. Kuo-Ning Liu, Clark Hu, Meng-Chen Lin, Tung-I Tsai, Qu Xiao. (2020). Brand knowledge and non-financial brand performance in the green restaurants: Mediating effect of brand attitude. International Journal of Hospitality Management, 89, 102566. (SSCI Q1)

  10. Huang, C. H., Wu, H. H., Lee, Y. C., Van Nieuwenhuyse, I., Lin, M. C., & Wu, C. F*. (2020). Patient safety in work environments: Perceptions of pediatric healthcare providers in Taiwan. Journal of Pediatric Nursing, 53, 6-13. (SSCI Q2)

  11. Wu, C. F., Li, F., Hsueh, H. P., Wang, C. M., Lin, M. C., & Chang, T. (2020). A Dynamic Relationship between Environmental Degradation, Healthcare Expenditure and Economic Growth in Wavelet Analysis: Empirical Evidence from Taiwan. International Journal of Environmental Research and Public Health, 17(4), 1386. (SSCI Q1)

  12. Meng-Chen Lin, Chih-Hsuan Huang* & Sheng-Feng Shih, A Comparison of the Shopping Behaviors of Cross-Strait College Students based on the Quality of Internet E-commerce, 2019 International Conference on E-Business and Applications, International Conference on E-Business and Applications, 2019. (EI)

  13. Sheng-Feng Shih, Chao-Ying Li & Meng-Chen Lin*, The Diversified Insurance Marketing Channels Driven Development of Consumer Behaviour, 2019 International Conference on E-Business, Management and Economics, International Conference on E-Business, Management and Economics, 2019. (EI)

  14. Su-Lan Pan, Ju Chou, Alastair M. Morrison, Wen-Shiung Huang & Meng-Chen Lin, Will the future be greener? The environmental behavioral intentions of university tourism students, Sustainability, 2018, 10（3）, 634.(SSCI Q2)

  15. Chih-Husan Huang, Hsin-Hung Wu, Yii-Ching Lee, Cheng-Feng Wu*, Meng-Chen Lin. What we should know about patient safety culture: An empirical investigation of viewpoints from four categories of hospital staffs in Taiwan, International Journal of Management, Economics and Social Sciences, 2018, 7(S1): 73-78.(ABI)

  16. Meng-Chen Lin, Ya-Ping Chiu, Chih-Hsuan Huang, and Yu-Ping Wu. Exploring the impact of service quality on online customer loyalty, International Journal of e-Education, e-Business, e-Management and e-Learning, 2017, 7(4), pp. 230-238.(EI)

  17. Chih-Hsuan Huang, Yi-Chun Huang, Hong Jin, Meng-Chen Lin, and Yu-Ping Wu. An Investigation of College Students' Green Consumption Behavior in China, International Journal of e-Education, e-Business, e-Management and e-Learning, 2017, 7(4), pp. 280-286.(EI)

  18. Yu-Ping Wu, Huayong Dai and Meng-Chen Lin. The Role of Perceived Value on online learning Applications' Users, International Journal of Information and Education Technology, 2017, 8(5), pp, 354-358.(EI)

  19. Liao, S., Lee, C. T. Y., Lin, T. H., & Lin, M. C. (2015). eWOM richness of leisure farm tour experience: Influences of message valence, product type and consumer knowledge. Journal of Marketing Management, 3(2), 55-68. (SSCI Q2)

  20. 邱雅萍、林孟蓁*，顾客特性、购物网站特性对网络购物顾客价值影响之研究, 中原企管评论，2013年,第十一卷，第一期，第1-26页。(获得中原企管评论最佳论文奖)




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